Announcing our new partnership with Deakin & Blue

£15 from the sale of every Body Happy swimsuit in the new Deakin & Blue collection will be donated to support The Body Happy Organisation’s important work in schools with children and young people.

Deakin & Blue make joyful swimwear, sustainable and substantial swimwear, and is a brand on a mission to help more women feel good about themselves. It’s a mission-based brand, born after founder Rosie discovered 500,000 women had given up swimming because of body image issues, and that half of all mums didn’t swim with their kids because of how they felt in swimwear.

As well as their dedication to making high quality, beautiful swimwear, Deakin & Blue also uplift the voices of their community through their Body Story series (you can read our founder Molly’s Body Story for D&B here) and share swimming, confidence and body image tips and advice in their Swimspiration resources.

We are so proud to be collaborating with Deakin & Blue on this suit, and the £15 donated from the sale of each one will mean we can develop a peer programme as part of our whole school package of support to help more children and young people be friends with their bodies.

The Body Happy suit is a version of Deakin & Blue’s best-selling and award-winning Signature Swimsuit with a brand new joyful look.

In bright and beautiful Violet & Rose, this is a perfect swimsuit for your weekly swim and holiday fun. Made to make you feel happy with built-in bust support, a sweetheart neckline and show-stopping contrasting colours.

We want to say a HUGE thank you to Deakin & Blue for believing in our mission, amplifying our work, and supporting us with this generous donation and partnership, which is going to help more children and young people be friends with their bodies.

Molly Forbes